TY  - BOOK
AU  - Johnson, Garry
AU  - Whittington, Richard
ED  - Scholes, kevan
TI  - Exploring corporate strategy : text and cases 
SN  - 0-273-71017-6
PY  - 2006///
CY  - Harlow (etc.)
PB  - Financial Times/Prentice Hall
KW  - Ekonomi
KW  - Business planning / Strategic planning
ER  -